Junior Brand Manager Вакансия в архиве
Алматы, Казахстан ·
Зарплата не указана ·
Полная занятость
Требуемый опыт работы от 1 до 3 лет
Обновлено 25 декабря 2017 2017-12-25 14:39:31
Обязанности
- Market Research Data and Consumer data Analyzes
- Coordinate market research projects
- Track brand performance against the market plan
- Identify growth opportunities
- Prepare and implement brand activation plan and brand communication to support existing brand in the area or to launch new brand on the market in full alignment with BM/MM
- Communication
- Media planning
- BTL and Promo activities
- Initiate, coordinate and expedite all special activities for trade
- New Product / Flavours Development
- Pack development
- Recommend price / size to ensure brand profitability
- Communication
- Participate in brand positioning development
- Develop consumer and trade communication (TV and other media advertising) against to sales and brand building objectives
- Develop efficient and innovative media plan
- Coordinate business with outside advertising / BTL agencies
- Marketing Activities Evaluation
- Analyze data related to brand's business (market share reports, media information, promotion performance) to evaluate activities performance with further recommendations
- Pipe-Line
- Develop and recommend concepts for brand short term and long term development
- Planning
- Forecast sales volume plan (monthly, AOP and IGP)
- Evaluate sales plan execution (regional and channel analysis)
- Budget
- Lead development and execution of A&M Budget with finance
- Track & ensure budget compliance
Требования
- University degrees
- 1-2 years experience in Marketing in FMCG industry
- Strong Project Management
- Communication Skills
- Fluent English (preferably)
- Good leadership skills
Необходимые навыки
Communication skills
Leadership Skills
Project Management
Communication skills,
Leadership Skills,
Project Management,
Рейтинг компании
4.3
/5
(15 отзывов)
Привлекательность
4.4
Индекс лояльности
4.7
Интерес к бренду
4.8
Активность онлайн
3.4
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